Clothes Tag Exchange / Care Instructions by Leafcutter Designs


Clothes Tag Exchange / Care Instructions

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I designed this clothes tag to honor the best of what clothing can be: something that connects us to the earth and each other in positive, beautiful ways.

Clothes tags are usually the only tiny snippet of information we get about an item’s history: “Made in China,” “100% cotton,” etc. This amount of information is so small that it is almost meaningless. Furthermore, is it even noticed? I believe that our failure to create a new production system for clothing that treats the earth and people well is really a failure of the imagination. Perhaps China is too far to go to find out for ourselves, but if we can tell stories – true stories – about the peoples and places wrapped up in the production of clothing. If we can keep these stories and images in our heads, I believe our clothing will begin to speak to us in different ways and with new meanings – meanings that lead to the creation of thoughtful relationships and healthier methods of making.

The Tag Exchange

The tag above is intended as an intervention. It’s one way to introduce and cultivate the kind of imagination and awareness that is a prerequisite to ecologically and socially conscious shopping habits. Here’s how it works: You send me one (or more) of your clothes tags and a self-addressed stamped envelope, and I send you one (or more) of these tags in exchange. Then you sew this tag into your garment, as a reminder and statement in support of healthier clothes. As your garment gets passed on to friends, little sisters, or thrift stores, the tag takes on a life of its own and becomes a surprise snippet for future readers and wearers. If you’re about to give away a load of clothes, consider sewing these tags into them first. The tag can also be sewn on like a patch.

These tags were woven in the Eastern USA from synthetic fibers.

There is a suggested donation of $1 per clothes tag to support the continuation of this project. If you can contribute, just include the donation in your envelope with the tags for exchange. If you cannot contribute, please limit your request to a few tags to make sure we have enough for everyone to participate. Thanks!

Send requests to:
Leafcutter Designs
1528 6th Street
Berkeley, CA

“Care Instructions” is part of the Changing Clothes project.

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Lea Redmond is always looking for the poem hiding inside things: a salt shaker, a clothes tag, a hand gesture, a cloud. She is infinitely intrigued by the way experiences can slip from the ordinary to the extraordinary and she endeavors to design things that hold this possibility. Leafcutter Designs, her creative studio in Berkeley, CA, makes the world more playful and peaceful one little experience at a time.


  1. Kiki Jukes

    June 11, 2014 at 10:58 pm

    Hi there!
    I recently saw a photo of a label that gets sewn into a hand knitted woolen sweater. The person posting said photo said I should contact you ~ so here I am.
    Are you still making the label? and if ‘yes’ are they available to but or are you still swapping them?
    I live in Wales, UK so the ‘sheep grazing in the spring green pasture’ is right outside my window!

  2. Lea Redmond

    August 13, 2010 at 4:07 pm

    I'm so delighted to hear about how you're using the "homegrown" tags.

  3. mim

    August 12, 2010 at 4:52 pm

    I love using your tags. I have the ones with the home grown leaf design on one side. I sew them into my Totes and it makes them look so professional plus it sends the message that I want people to get from hand crafted work. I sell on Etsy. Thanks for making these available.

  4. Microbio

    March 16, 2009 at 5:46 am

    Hi, its Helena from Portugal, tks for posting your own tags back! it was a pleasure to participate in your project 🙂

  5. 180/360

    February 20, 2009 at 10:51 pm

    I have no clue how i found you, but this is awesome!

  6. Lea Redmond

    February 16, 2009 at 6:12 pm

    Sure! International is just fine. Just send me some of your tags and a self-addressed stamped envelope with enough postage to cover mailing from the US.

  7. NgaireB.

    February 16, 2009 at 5:22 pm

    OOOH How LOVELY!!!!!! I wouldlove a couple.. would you consider posting to Australia??


    Ngaire In Brisbane Australia

  8. Auntie Karen

    February 6, 2009 at 4:27 pm

    Got my tags today. They are great! I can’t wait to use them. I just might use one in an art journal page.

  9. Katrin

    January 30, 2009 at 2:13 pm

    Simply great!

  10. Katrin

    January 30, 2009 at 2:12 pm

    Simply great!

  11. Annie Pazoo

    January 27, 2009 at 11:54 am

    This is really wonderful, Lea 🙂

  12. Auntie Karen

    November 20, 2008 at 3:18 pm

    Brilliant! I’m gonna send you some tags with the stack of “Waxing Poetic” the Temple of Craft girls did. You are just too cool.

  13. chaim

    November 20, 2008 at 11:13 am


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